Digital Analytics Director
Job Type: Permanent
Job reference: :
Job Reference: SINVC1001
Sector: Technology, Digital Commerce, Utilities
Salary: S$9500 - S$11000 per month
Date Posted: 30/08/2016
Our client is a leading digital agency at the forefront of digital transformation, adopting data-driven approach in consulting. The Digital Analytics Director will lead the team in driving digital marketing analytics capabilities, to be the subject matter expert and key person responsible for client engagement and consulting in data driven strategy. You will manage analysis in support of clients' marketing and customer acquisition, improving customer lifetime value and user experience analysis. You will also lead implementation of key analytics projects to promote growth of the customer base and value through better understanding and testing customer funnels, engagement pathways and loyalty drivers.
With extensive experience and keen interest in driving digital strategy using analytics techniques, you would be a great fit for the position.
This position reports to the Regional Managing Director.
*At least 7 years of experience in data and consumer insights and analysis
*At least 4 years of recent experience in digital analytics
*Proficient in digital measurement tools such as Adobe Omniture, Adobe Target and Google Analytics
*Proficient in SQL and data visualisation tools
*Familiar with analytics techniques including a/b testing, optimisation, data mining, customer segmentation, visualisation
For more information about this role please contact our Singapore office
Spencer Ogden Energy Pte Ltd
Agency License Number: 13C6321