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Marketing & Value Case Manager

  • Job type: Permanent
  • Job reference: : BBBH108901
  • Location: Oman, Muscat
  • Sector: Corporate, Marketing & PR, Built Environment
  • Salary: Negotiable
  • Date posted: 06/07/2017
This vacancy has now expired.

Job Title: Marketing & Value Case manager

Location: Oman, Muscat

Languages: English (Hindi/Urdu is a plus)

Industry: Ready-mix

Reporting to: GM / GCC Sales & Marketing Director

About the company:

The leading producer of building materials in the United Arab Emirates. Products - cement, concrete and aggregates are essential in creating the structures that shape our landscape, from homes to hospitals, bridges, roads and monuments.

With several companies present in the UAE since 1976, with its Cement, Concrete, and Gypsum activities. With one integrated cement plant, and four ready mix plants in three Emirates offering a wide selection of solutions to the UAE building and construction market.


GCC Sales & Marketing Director
BU Marketing & Value Case Manager
Job Purpose:

To drives the positioning evolution in Oman Ready - mix segment by driving commercial transformation process through improving the customer excellence and price management /Services and monitoring sales force efficiency with the proper price management and being the leader of the BU Value Case implementation achieving BU goals.

Marketing and operational functions:

Develop and implement BU Value Case, being the leader of all the Operational Initiatives that it needs.
Develop and implement partnership agreements with Applicators Specialist in order to achieve BU Value Case goals.
Lead and coordinate BU Value Case Sales Team in order to achieve BU Value Case goals.
Develop the Country Marketing Plan in alignment with SD, having a continues follow up to ensure the program is implemented at BU level and delivers ambitions on time
Develop, implement and Monitor Net Promoter Score, Price Bench-marking and Brand Premium research program
Lead and coordinate Cross Selling initiatives for BU in the GCC in line with GCC Sales & Marketing Director
Develop and monitor Sales Force Efficiency / Sales Excellence program along with Sales Director and sales team in the BU.
Develop in line with Sales Director an action plan for Customer Excellence program. Monitor and follow up action plans and ensure delivery on time
Identify business opportunities thought continues paint customer discovery that can be translated in clear value cases. Develop in line with Sales Director an action plan for Value Cases initiatives. Monitor and follow up action plans and ensure delivery on time
Design and implement marketing initiatives, promotions and seminar with customers for UAE
Develop marketing collateral for the BU and join cross line projects
Manage Marketing budget along with Sales Director
To cover new role of Customer Experience Manager to monitor and develop efficiently and in time all LH Group new initiatives to reach Minimum Standards, Excellence and World Class
Coordinate with GCC Cluster on some Marketing projects

Experience required:

Marketing leading role in designing and implementation of marketing plans and value propositions.
Construction specialist and construction background.
B2B and B2C in UAE
Sales & marketing experience in RMX
Thorough knowledge of VAP
Knowledge of computer tools: Excel, Word, PowerPoint
More than 8 years of experience with at least 5 years in a Marketing role.
Internal : Operations Function, Production, Finance, Management; GCC Sales & Marketing
Key Result Areas & Health & Safety

Education: Bachelor in Engineering or equivalent; The Professional Diploma in Marketing

Knowledge & Skills:

Knowledge of geographical area of UAE /Middle East are advantageous

Behavioral and managerial competencies:

Dynamic and organized
Team player with the sales team and to gain their commitment for the implementation of the marketing plan
Persistent, diplomat with strong negotiation skills & communication
Diversified Cultural awareness

Please review above, if you are suitable and with 5 - 20+ years of experience in ready-mix marketing, please apply via email with a WORD doc CV and provide an overview on your salary and availability.


For more information about this role please contact our Dubai office